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In a LinkedIn Pulse article, we suggest HE institutions should take a leaf from eCommerce’s book and make their offer much more accessible, intuitive and user-friendly, with calls to action, simple navigation and a straightforward eCommerce flow.
How do you create a sense of urgency in a way that is effective at generating more course sales, but is ethical? How do you legitimately boost sales by being honest with people and not sounding like a slimeball? Here are a few suggestions.
Handling of digital content has become a complex undertaking – not just for public web platforms but also for private companies. AppEnd is a MCMS framework and app solution. It includes flexible mobile CMSs at the backend (for admin control) and powerful learning apps at the front end (for user consumption)...
Corporate training programs are too often hidden away on an LMS, with only the occasional deadline reminder email to help them see the light of day. One way of bringing a learning program to life is to visit the marketing department for a while and see the techniques they use to promote the company’s brand and products. Many of these can be applied to an internal training program to turn it into a learning campaign that increases awareness, engagement, participation and retention.
As a D2L partner, Course Merchant were asked to contribute to a post on D2L’s blog that explored how Higher Education can benefit from eCommerce. Course Merchant’s managing director Richard Standen was interviewed by D2L and outlined his vision of the future of eCommerce in Higher Ed.
A particularly picturesque Spanish Christmas tradition is that of the Olentzero, a coal vendor who leaves gifts for good children and coal for bad ones. Spaniards also eat twelve grapes on New year’s Eve, one for each chime of the clock at midnight. Most people end up looking like hamsters with their cheeks stuffed with grapes, and paramedics are on national standby in case anyone chokes.
If you are into comic books, it can seem that their creators are so far beyond the rest of us in skill and imagination that only they have the divine right to produce comic books. The fantastic epics that roll off the presses and into comic book stores seem to be born in another realm to which mere mortals have no access. Yet if you stop to think about it, those people had to start somewhere and were once shaky novices producing forgettable work.