The Gamification of Sales Force Training by Karl Kapp : Learning Solutions Magazine

One of the struggles many learning and development organizations have is keeping their sales forces up-to-date on new products and new product functionality. However, with the constant addition of new tools and new functionality, continually bombarding a sales force with online or stand-up courses can become burdensome. This was the problem faced by Scott Thomas, director of product enablement for ExactTarget.

Source Link: http://www.learningsolutionsmag.com/articles/1240/the-gamification-of-sales-force-training
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