L&D can learn a lot from marketing: an industry at the cutting edge of digital technology who are constantly pushing the envelope to evolve. They’ve done the legwork, so why not learn from their mistakes?
It's important for e-learning professionals to learn from other industries. UnGagged covers an extensive breadth of digital marketing topics for the intermediate to advanced. Attend this year in London or Las Vegas.
In a LinkedIn Pulse article, we suggest HE institutions should take a leaf from eCommerce’s book and make their offer much more accessible, intuitive and user-friendly, with calls to action, simple navigation and a straightforward eCommerce flow.
How do you create a sense of urgency in a way that is effective at generating more course sales, but is ethical? How do you legitimately boost sales by being honest with people and not sounding like a slimeball? Here are a few suggestions.