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Following on from last week’s article 'Identify Your Audience', we’d like to present some tips on carving out your niche in the eLearning marketplace by making your courses stand out. You can achieve this by giving them a unique angle, organising them logically, and ‘productising’ them with tempting packaging.
Blogging and writing content are important parts of a marketing strategy, but you can expand your reach further by offering content that appeals to people’s visual and auditory senses as well. Here are three ways of capturing attention in addition to blogging and writing content.
at Easygenerator. In this post, I want to share my experience and tell you why and how we used it, and what we did with the result to engage more effectively with our users.
News about marketing and selling courses online to help you with online course marketing.
When you bring people to your site, what page will they land on? It might be different based on what you are trying to do with a particular piece of content. In some cases, people might go directly to your blog, and other times, they may go to a landing page where you delve more into your training course and have your buy button.
Backlinks are still one of the most important aspects of building a site that gets a good page ranking in Google and other search engines. However, many people do not truly understand what a backlink is and how to tell the difference between quality backlinks and those that could actually hurt your site.
As the year wraps up, we like to look back and review. Our new Camtasia templates were released, and some of them were quite popular. Here's a look at the top 10.
Nobody will find your courses unless you put a marketing plan into action and maintain it. The following is a guide to using content marketing to raise awareness of your courses and build an online presence that sells them.
With these courses there will be a certificate to put on your wall, but more importantly you will have acquired the skills you need without the excess baggage of a full-blown degree. Furthermore, if you enroll at the time when you need the skills, they will be fresher in your mind when you come to apply them to the real world.
With the benefits of gardening being so obvious, the idea of helping people with mental illness by providing the opportunity to grow their own vegetables, fruit and flowers has taken hold in recent years. It gives continuity to disrupted lives, provides a regular focus, increases social contact with others, and literally fosters growth and change.
Ecotherapy, as it is sometimes known, has been shown to be beneficial for people suffering from anxiety and depression.
Ecotherapy, as it is sometimes known, has been shown to be beneficial for people suffering from anxiety and depression.
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